What we did

Direction / Shoot Production / Filming / Photography / Green Screen / Animation / CGI Illustration / Post Production


Having a wealth of knowledge across healthcare and science sectors means we get fantastic opportunities to build campaigns across multiple years. This page is a collection of imagery and films highlighting the precision and repetition needed across Supelco’s analyser range.

From shoot production to CGI animation, this campaign series combines carefully selected professionals with environments and props that complement the brand messaging. Each professional has spent their lives dedicated to mastering their chosen craft, all of which embody the art of precision and accuracy. Whether it’s a competitive archer, ballerina, violinist or Tai Chi master, each persona represents the core message of perfection and accuracy.

Our approach was to find the perfect balance between these talented individuals’ movement and the environment they inhabit.

Kaleidoscope – Motion

Precision – Stills

Precision – Motion